December 5, 2021


business is the world

When wearing a mask, emphasis on the eyes

By Zsarlene B. Chua, Senior Reporter

THE PANDEMIC has pressured most men and women to don facial area masks for health and basic safety motives, which implies that much more than 50 percent of people’s faces are now protected. But that does not suggest that they really should prevent making the most of actively playing with makeup and that is what the freshly released splendor brand name, Prepared Established Glow, wishes to do.

Launched in February, the local manufacturer has an spectacular array of coloured eyeliners, eye shimmers, and lipsticks, with the eyeliners touted to be “smudge-proof and water-resistant.”

This author was supplied a variety of the eyeliners and lipsticks to consider out and at first look coloured eyeliners can be daunting, especially for anyone like me who has only been making use of both dark brown or black eyeliner.

But then yet again, if individuals are discouraged from going outdoors until definitely important and to  dress in masks when venturing into the wild outdoors, this may be the perfect time to experiment with hues.

And which is what this writer did in excess of numerous times: try out building graphic eyeliner looks.

Graphic eyeliner is a makeup type where eyeliners are not only put near the lash line but are produced to highlight the whole eye making use of sweeping lines about the lids, less than the lids, and many others. Many of the extra common types were being impressed by ancient Egyptians’ eye makeup.

In the package shipped to this writer, there ended up a few liquid eyeliners: the royal blue OMG! Liquid liner, the ocean environmentally friendly Slay! Liquid liner, and the bright yellow Lit! Liquid liner (P249 each individual) and a few gel liners: the Unicorn Magic (pastel violet), Frilly Tutu (crimson), and Wild Tiger (tiger yellow (each individual for P599).

Over various days, this author has pretty much solely applied the liners for her on the internet events and true sufficient, the liners (both equally liquid and gel) had been smudge-proof and watertight as they managed to survive 12 hours on my generally sweaty eyelids.

The felt tip on the liquid liner had more than enough stiffness and flex for enough manage — placing on a cat eye was a breeze. The liquid liner does acquire a few seconds (half a moment highest) to dry, so be sure to try out not to blink in that time, or else, an eye glance that took 25 minutes to do will be ruined in seconds, as what happened to me. It wasn’t a total catastrophe although, as a excellent Micellar h2o — I recommend Bioten Skin Humidity Micellar Water (P350/400ml) and a pointed cotton bud to resolve blunders.

The gel liners — referred to as Badass Gel Liners — are a bit extra workable, however I recommend that if you discover it way too stiff, run the liner back again and forth on the back again of your hand to start with to soften it a little bit due to the fact you definitely never want to hold tugging on the incredibly slender pores and skin on your eyes.

Even though stiff, I discovered that the gel liners are workable sufficient if you want to use it as eyeshadow, just move quickly or else it sets and it’s on permanently (till you eliminate it with a cleanser, that is.)

Here’s a pro-suggestion for you: the three gel liners I acquired also function properly as color correctors — the Wild Tiger is great to use underneath the eye to cancel individuals below eye circles, while Unicorn magic is to right yellow undertones and you can also use it below the eyes, and the Frilly Tutu can shade appropriate blue undertones for these with further skintones. Once more, mix speedy and use a minimal at a time.

Irrespective of getting a considerably less than a yr-aged model, Prepared Set Glow has unquestionably established by itself aside from other brands in the shade cosmetics area since of its vibrant solutions, but the model is not halting there as it does approach on introducing more merchandise shortly.

“We have in the pipeline a really fantastic selection of solutions coming in maybe at the late 2020, in advance of this calendar year finishes, or early 2021. There’s so a lot in the lineup and we are so excited about it,” Carla See De Castro, assistant promoting head of Completely ready Set Glow, said during the launch on Oct. 24 held through Zoom.

“Being a functional brand, we’re not just focused on colour or graphic make-up but we will arrive up with one thing that is a lot more for day by day use — but one that’s definitely exceptional simply because that’s our character and our brand’s assertion,” she extra.

The brand also declared its two new endorsers: actress Ina Raymundo and her daughter, singer Erika Rae Poturnak.

“We definitely wanted the mom and daughter tandem because we preferred to demonstrate that our solutions can be used by your daughter or tita (aunt) or even your great lola (grandmother), who loves colors and who’s nonetheless imaginative and enjoys everyday living,” Marian Lao Siggaoat, co-founder and creative director of the brand name, said in the very same meeting.

Prepared Set Glow items can be acquired on its site: From Nov. 6-11, the brand is keeping a Acquire 2, Choose 1 marketing for all its objects, and free of charge delivery for buys over P899.